#Showyourselfie is a visual petition to bring the stories and faces of today’s youth into the spotlight and to represent them on the global political stage. The campaign is based on young people’s need to craft an online image. We developed a campaign concept and the visuals for the campaign.
CBI’s primary goal was to attract more SME entrepreneurs from developing countries to its market information website. We developed a campaign in six countries that featured successful entrepreneurs as role models. Together with our local social media experts, we were able to create tailored campaigns to reach the target audiences.
For its brand campaign, Africa Interactive conducted research in twenty-four countries around the globe to find people with a remarkable story but no access to the Internet. The campaign centered on how a better world needs better Internet and how better Internet needs everyone.
Who inspires you to follow your dream? Vlisco nominated women in six West African and Central African countries for its Women’s Month Award. The winners were selected through a voting process on the Women’s Month Website. Africa Interactive was approached to produce the content for this voting process.